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	<title>Robin Leedy &#38; Associates</title>
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	<link>http://robinleedyassociates.com</link>
	<description>Public Relations, Social Media, Media Relations, Web Site Integration</description>
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		<title>What King James Can Teach Us About Social Media Marketing</title>
		<link>http://robinleedyassociates.com/chit-chatter/what-king-james-can-teach-us-about-social-media-marketing.html</link>
		<comments>http://robinleedyassociates.com/chit-chatter/what-king-james-can-teach-us-about-social-media-marketing.html#comments</comments>
		<pubDate>Thu, 08 Jul 2010 14:29:49 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Chit Chatter]]></category>
		<category><![CDATA[Social Networks]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1711</guid>
		<description><![CDATA[
			
				
			
		
By John Whitcomb, Social Media Manager

Unless you’ve been living under first base, it has been hard to ignore the hype surrounding NBA free agent Lebron James, which will culminate when he announces his decision during a prime time, much-anticipated, various-cities-on-the-edge-of-their-seats press conference on ESPN. 
As a PR professional and a rabid student of social media, [...]]]></description>
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		<title>World Cup Winner: Team Social Media Marketing</title>
		<link>http://robinleedyassociates.com/facebook/world-cup-winner-team-social-media-marketing.html</link>
		<comments>http://robinleedyassociates.com/facebook/world-cup-winner-team-social-media-marketing.html#comments</comments>
		<pubDate>Thu, 01 Jul 2010 17:26:53 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1703</guid>
		<description><![CDATA[
			
				
			
		
By Brittany Oat

In the 2010 FIFA World Cup it’s not Lionel Messi or Cristiano Ronaldo who are the biggest stars. No, it’s Facebook, Twitter and YouTube…and the fans sitting at home using those tools to get so close to the game they might as well be in South Africa.
We’ve seen social media make huge leaps [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>A Grassroots Event Can Provide Content for Social Media PR</title>
		<link>http://robinleedyassociates.com/promotions-in-motion/1652.html</link>
		<comments>http://robinleedyassociates.com/promotions-in-motion/1652.html#comments</comments>
		<pubDate>Thu, 17 Jun 2010 19:58:08 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Promotions in Motion]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1652</guid>
		<description><![CDATA[
			
				
			
		
By Brittany Oat

Sometimes a brand really lends itself to grassroots PR, so when the perfect opportunity comes along to promote it on the local level you just have to go for it. Case in point: Anti Monkey Butt Powder and the Westchester Mountain Bike Association’s 2010 Fat Tire Festival. As an avid mountain biker, I [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thanks to Social Media PR, Your Communications Team is Even More Invested</title>
		<link>http://robinleedyassociates.com/chit-chatter/thanks-to-social-media-pr-your-communications-team-is-even-more-invested.html</link>
		<comments>http://robinleedyassociates.com/chit-chatter/thanks-to-social-media-pr-your-communications-team-is-even-more-invested.html#comments</comments>
		<pubDate>Thu, 10 Jun 2010 21:12:38 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Chit Chatter]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Networks]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1617</guid>
		<description><![CDATA[
			
				
			
		
By Anne Carlantone
The other day, I was really stressed at work. That’s not unusual for anyone, but the source of the stress was much different than it would have been years ago.  The source of the stress was not my boss, my client or even a reporter – it was a less-than-happy Facebook fan [...]]]></description>
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		<title>Networking: The Single, Greatest Lesson I Learned in School</title>
		<link>http://robinleedyassociates.com/chit-chatter/networking-the-single-greatest-lesson-i-learned-in-school.html</link>
		<comments>http://robinleedyassociates.com/chit-chatter/networking-the-single-greatest-lesson-i-learned-in-school.html#comments</comments>
		<pubDate>Thu, 03 Jun 2010 19:29:20 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Chit Chatter]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1613</guid>
		<description><![CDATA[
			
				
			
		
By Nicole Egan
I recently graduated Iona College with a Master’s degree in Public Relations. Although I was taught many lessons in each of my classes, one of the most important lessons that I learned wasn’t found in my textbooks. Regardless of the subject matter, every single teacher stressed to us the importance of networking and [...]]]></description>
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		</item>
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		<title>Social Networking PR Starts As Early as Pre-School</title>
		<link>http://robinleedyassociates.com/chit-chatter/social-networking-pr-starts-as-early-as-pre-school.html</link>
		<comments>http://robinleedyassociates.com/chit-chatter/social-networking-pr-starts-as-early-as-pre-school.html#comments</comments>
		<pubDate>Fri, 28 May 2010 16:25:27 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Chit Chatter]]></category>
		<category><![CDATA[Social Networks]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1607</guid>
		<description><![CDATA[
			
				
			
		
By Laurie Lindenbaum
My son has always looked forward to our weekly trips to the supermarket. But ever since he started pre-school, these outings have taken on a life of their own. He now walks the aisles asking for Cheetos, Froot Loops and Gatorade – products that we rarely, if ever, bought. 
But where did he [...]]]></description>
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		<item>
		<title>The Blogger Who Made My Day, and Other Tips for Good Social Media Marketing</title>
		<link>http://robinleedyassociates.com/chit-chatter/the-blogger-who-made-my-day-and-other-tips-for-good-social-media-marketing.html</link>
		<comments>http://robinleedyassociates.com/chit-chatter/the-blogger-who-made-my-day-and-other-tips-for-good-social-media-marketing.html#comments</comments>
		<pubDate>Fri, 21 May 2010 14:09:50 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Blog Outreach]]></category>
		<category><![CDATA[Chit Chatter]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1596</guid>
		<description><![CDATA[
			
				
			
		
This past Monday morning I received a phone call from a good blogger contact who was hosting an important blogger conference, asking for my “tip of the day” to present to her group. 
As someone who is usually pitching bloggers (and media), I was thrilled that the tables were turned.
My tip was for bloggers to [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Introducing our Newest RL&amp;A Team Member: Brittany Oat, Digital Content Producer/Account Manager</title>
		<link>http://robinleedyassociates.com/agency-news/introducing-our-newest-rla-team-member-brittany-oat-digital-content-produceraccount-manager.html</link>
		<comments>http://robinleedyassociates.com/agency-news/introducing-our-newest-rla-team-member-brittany-oat-digital-content-produceraccount-manager.html#comments</comments>
		<pubDate>Thu, 13 May 2010 20:12:58 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Agency News]]></category>
		<category><![CDATA[RL&A Staff News]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[vloggers]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1566</guid>
		<description><![CDATA[
			
				
			
		
Introducing our Newest RL&#038;A Team Member:
Putting Your Brand in the Video Spotlight
By Brittany Oat, Digital Content Producer/Account Manager
Coming from the world of TV news, I’m new to the PR industry. But, as someone who was pitched regularly by agencies and publicists, even I know that the industry is changing dramatically. One of my favorite tools [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Social Networking Can Keep You Healthy</title>
		<link>http://robinleedyassociates.com/chit-chatter/how-social-networking-can-keep-you-healthy.html</link>
		<comments>http://robinleedyassociates.com/chit-chatter/how-social-networking-can-keep-you-healthy.html#comments</comments>
		<pubDate>Thu, 29 Apr 2010 21:17:23 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Chit Chatter]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Networks]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1560</guid>
		<description><![CDATA[
			
				
			
		
By John Whitcomb
I recently was told by my doctor that I needed to make better lifestyle decisions or else I was putting my health at risk. I went home after this wake up call and did a search on Google for free online tools and came across this website called Sparkpeople. 
Sparkpeople is a social [...]]]></description>
		<wfw:commentRss>http://robinleedyassociates.com/chit-chatter/how-social-networking-can-keep-you-healthy.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>SOCIAL NETWORKING PR &#8212; I LIKE IT!</title>
		<link>http://robinleedyassociates.com/chit-chatter/social-networking-pr-i-like-it.html</link>
		<comments>http://robinleedyassociates.com/chit-chatter/social-networking-pr-i-like-it.html#comments</comments>
		<pubDate>Tue, 27 Apr 2010 14:50:22 +0000</pubDate>
		<dc:creator>RLA</dc:creator>
				<category><![CDATA[Chit Chatter]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Networks]]></category>

		<guid isPermaLink="false">http://robinleedyassociates.com/?p=1555</guid>
		<description><![CDATA[
			
				
			
		
I don’t know if everyone’s noticed, but this week, instead of becoming a fan of something on Facebook, you now simply say that you “like” it to become part of the page community.   It seems like a little bit of a puzzling, “tomato, tomahto” change, but I have to say that…I LIKE it! [...]]]></description>
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